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Global United Filmtime Limited was formed in 1997 by combining a number of smaller companies and experts from the TV, film, entertainment, music and marketing industries.

Harald Reichebner and Neil Dunn will lead Global United Filmtime.

Alex Rofaila will support the company as a co production partner for the national and international film productions.

 

GOLBAL UNITED FILMTIME will film its productions for a fraction of the large Hollywood budgets without having to sacrifice top stars.  The production costs can then be paid off more quickly, meaning considerable gains from even average sales revenues.

GOLBAL UNITED FILMTIME will concentrate on international, English-speaking productions, opening the doors for us to the USA, the world’s largest and most lucrative licensing market. By working with experienced American sales agents, valuation in this market area is guaranteed, to take place and the odds of increased profit. Cinema and television hits are not developed on the drawing board. In order to produce films, make them successful, or even to advance them to worldwide successes, to get the coveted Bears, Palms or Oscars, one needs intuition and a sense of the coming trends and themes of tomorrow. Just as important is the ability, find the right people for a project, to inspire them to join and to weld together a successful team. A good network of contacts is what makes the difference in the film industry between a flop and a classic hit, between well intended and well executed.

In the last years, many Oscars have gone to the Independents – the smaller production companies which are independent from the major studios and produce with a smaller expenditure than the majors.

GLOBAL UNITED FILMTIME will concentrate on films with smaller budgets ($ 5-12 million). Oscar prizewinning films such as “Billy Elliot”, “Four Weddings and a Funeral” and “The Full Monty” were all produced for under $ 4 Million and each brought their producers gains of over $ 100 million.

 

 

COMMERCIAL STRATEGY
As a true sellers market, television offers exceptional opportunities to make good money from film rights with little risk. The firm philosophy of GLOBAL UNITED FILMTIME concentrates on the international film market and television market. Film rights are intangible assets. In contrast to tangible assets, which can only make  money once through sale, intangible assets such as film rights are able to be sold multiple  times. Therein lays their value. The areas where film rights realize their value, or the value creation chain, are as follows: The first station of a film is naturally the cinema. At the theatrical opening night of a film, GLOBAL UNITED FILMTIME already has a broadcast by one of the major televisions broadcasters in place. Box office successes can greatly increase the proceeds of secondary, or further, licensing to television stations. These chances are extremely affordable at present. Six months after the films are released to the video stores – the second station – a market which has obtained more importance in the last few years with the invention of the DVD. This market is important, as films which did not have a great success in the cinema are often big hits in the video stores. Today more than half of a film’s income can come from the video market.

 

Twenty four months after the cinema opening comes the third station:   television. As already mentioned, one of the goals of GLOBAL UNITED FILMTIME is to use broadcasting rights in order to refinance the great part of each production.

With television broadcasting, the second wave of the marketing starts – creating a renewed Interest in the film by the public. This is the main realization axis of a film, but far from the end. To that belongs the realization of side rights (soundtracks, books to the film, etc.) as well as merchandising (T-shirts, toys, stickers, etc.), which depending on the film, can make up a considerable portion of the total income.

 

The basic strategy of GLOBAL UNITED FILMTIME is to keep all of or least the greater portion of the worldwide rights of each production.

 

COMMERCIAL STRATEGY

In the value creation chain of a film, the distributor is an important link. The distributor makes sure that the film is released in the right cinemas at the right time; that the media reports on the film; that the advertising is appropriate, and much more. Without the right distributor, even the best and most enthralling film will have trouble becoming a box office hit.

 

GLOBAL UNITED FILMTIME works exclusively with the top companies in the International film market which have already proven, that they are professional and successful on a worldwide basis. In this area, more than any other is experience in the market and past successes the best guarantee for a successful future.  The collaboration with these international companies assures the best worldwide realization of the productions – particularly in the biggest licensing market in the world, the USA. Each of our Partners has proven themselves in the US market, giving us access to the market which holds up to 50% of the licensee’s revenues of the whole world at anytime. It is therefore the goal of the company to appraise as much of each film as possible in the US.

 

SUMMARY

The year 2007 brought the beginning of the consolidation and at the same time the return to normality of the European media industry. The disillusionment, that was already noticeable from the new economy in 2000, brought about spectacular political and economic events. The fate of small media companies only supported the uncertainty of the investors. After the stock market boom which brought many new companies on the market, there followed in the last three years a phase of Market correction, and along with its rapid alteration in the market structure. In just a few months the sellers’ market became a buyers’ market. Many media companies went into a lurch or left the Market completely following the “great media hype”, a comeback to events more oriented to Substance and handicraft arose. This new situation demands a maximum amount of flexibility from companies, but has at the same time forced the diversification of the companies, offering new Opportunities to build up cooperation's. There is a consequent continuation of our strategy based on Independence and quality.

GLOBAL UNITED FILMTIME profits today through its quality stock of film realization/utilization rights over numerous value steps as well as from the general growth of the entertainment market. Developments such as the upswing of DVD technology or video-on-demand will provide us with further tailwinds in this growing market. We are extremely optimistic about the further development of our group.

Since GLOBAL UNITED FILMTIME combines two elements which are essential to success in the film market: many years of experience plus a network on the one hand and a realistic growth strategies on the other hand. In the last few years, the film industry has lead particularly in regressive promotional revenues which constricted the financial play room of the TV broadcasters. Their management is faced with two financially positive decisions from which GLOBAL UNITED FILMTIME can benefit:

GLOBAL UNITED FILMTIME has succeeded to finance all films without borrowed capital as well as finance the development of all new projects of its own means.

GLOBAL UNITED FILMTIME is in the proud position to be able to say that it will also achieve a positive balance sheet in 2006 and will not have to commit itself to any bank or other dependencies.